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Encounter with Innovation

SIPConnect 2026: How to Survive and Grow in the AI Era

Two months ahead of the event, the IAPA presents the preliminary program and opens registration

29 de mayo de 2026 - 12:10

Miami (May 29, 2026) – With an industry undergoing profound transformation and journalism facing increasingly complex challenges, the Inter American Press Association (IAPA) has announced the preliminary program for SIPConnect 2026, to be held July 28–30 at the InterContinental Doral Hotel in Miami. The agenda is designed to anticipate the changes reshaping media in the age of artificial intelligence, explore practical solutions, and share strategies to strengthen sustainability.

The event will bring together editors, executives, product leaders, and innovation experts from across the Americas to examine the key trends redefining journalism: audience engagement, evolving revenue models, new growth strategies, and the increasingly decisive impact of technology—including artificial intelligence—on editorial and business operations.

Confirmed speakers include Daniel Hadad, CEO and founder of Infobae; Claudia Báez, digital innovator and artificial intelligence specialist; Adriana Lacy, founder of Adriana Lacy Consulting; Mauricio Cabrera, creator of Story Baker; Matt Sanders, founder of Waypoint; Amy Ross Arguedas, from the Reuters Institute; Vanina Berghella, regional director of the International Fund for Public Interest Media; Delano Massey, director of Axios Local; Christina Kurteva, Senior Director of Pricing & Revenue Optimization at Reuters; Juan Pablo Robert, Head of Media Companies and Entertainment, YouTube Spanish, Latin America.

The agenda will also feature leading voices in audiovisual journalism from the region, including Leopoldo Gómez, president of News at TelevisaUnivision, and Rodolfo González, director of Telenoticias at Teletica, as well as Juan Simo, editor-in-chief and artificial intelligence lead at La Nación (Argentina); Santiago Gómez, head of SEO at Clarín (Argentina); and Richard Revelo Cadena, innovation and digital trends editor for the Audience Desk at El Tiempo (Colombia).

The program will address some of the industry’s most urgent questions: how to turn experimentation with artificial intelligence into concrete newsroom changes; how to strengthen trust in an increasingly competitive environment; how to develop more relevant products; how to diversify revenue; and how to adapt to new platforms and changing consumption habits.

SIPConnect 2026 will include keynote speeches, special presentations, strategic panels, lightning talks, and hands-on workshops.

The opening session on Tuesday, July 28, will feature the Google News Initiative AI Video Lab, the first in-person gathering of this program jointly promoted by IAPA and Google. The initiative was created to strengthen the strategic use of video by media organizations in Latin America and foster new capabilities in audiovisual production, distribution, and monetization.

On Wednesday afternoon, the program will include a training workshop focused on practical newsroom tools and applications.

The preliminary program is now available at this link. Registration is available here.

The IAPA is a non-profit organization dedicated to defending and promoting freedom of the press and expression in the Americas. It comprises more than 1,300 publications from the western hemisphere and is based in Miami, Florida, United States.

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